I love Mented lipstick because it truly encompasses the celebration of every skin tone. However, their emphasis on ensuring that women of color specifically can find the right shade for them through their shade finder quizis what sold me on the product. I was able to find a nude shade that doesn't wash me out and really compliments my yellow undertones. This Black- and women-owned brand is broadening the beauty landscape for women of color and setting an important standard for the color cosmetics category.

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