I thought nude makeup was elegant, beautiful, and mature. A smoky eye and a nude lip is SUCH a staple editorial look, stylish and timeless. But I also thought that I couldn’t pull it off. It just didn’t feel like “me.” I felt like a nude lip made me look washed out instead of enhancing my beauty. Also, I had a hard time finding the RIGHT nude for my skin tone. That’s until Mented came into my life.

Mented Cosmetics makes products that are vegan, paraben-free and cruelty-free. The brand has been dedicated to creating the perfect range of nude shades for Black beauty — as I always like to say, all shades of beautiful. The creators, Amanda Johnson and KJ Miller, intentionally created a brand that would fill a void in the cosmetics industry. They couldn’t find the perfect nude for them, so they decided to make what they couldn’t find. We’re all better off for their efforts.

Read more here.