A Black-owned brand which makes amazing products, Mented is especially known for creating products which will show on melanin-rich skin. After all, people of colour have had to settle for the wrong shade of foundation, ashy eyeshadows, and un-pigmented lipsticks which don’t pop on dark skin the way we want it to. Mented is correcting that, and making products which are actually rich and pigmented enough for us. We are sure this is something India needs more of!